If you are not taking advantage of free local online listings, your search rankings may be suffering. Below are direct links to the sign-up pages of well known online directories where your small business needs to be listed. Just having a live website, does not guarantee you’ll be easily found online. It’s no different than a phone […]
I love to promote WordPress as the ultimate CMS (Content Management System) and Blog platform. I specifically use WordPress for my Worry Free Websites, because it is the BEST for search engine exposure and is continually improving due to the generous contributions of the open source community. One thing I often forget to mention, however, […]
As a new business owner, you may be wondering what types of marketing materials do you really need? How do you wisely invest your time and money for the most impact? What creates your brand, your identity?
Up until recently, a responsive (mobile-optimized) website was a “nice to have” option. Now, it is a “need to have” necessity! Google recently announced a new change in their algorithms in the coming months that will directly affect sites that do not cater to mobile device users. If that’s your site – your search rankings […]
A surprising number of small businesses have been slow to go online. Here’s why you need to be online now, whether you’ve got something to sell or not.
It’s a new year – time for new beginnings and fresh starts. Are you starting an exciting new business venture? Or maybe you’re ready to take your existing business to the next level? Either way, you need to make sure that what people are seeing outside the walls of your business, truly reflects the quality […]
Maybe you’ve thought about building your own website, after all, many sitebuilder applications boast that “anyone can do it” and “you don’t have to know any coding.” Sure, you can click on a template, move some pages around and type in some content, but here are some other important things to know. You need to […]
Following is an excerpt from an excellent article by Dr. Wes Martz. Though the main theme of the article is building your brand through establishing trusting relationships with your customers, the “design” side of things should not be ignored. Remember that consistency rules. From fax forms to letterhead, envelopes to business cards, the same colors, […]
Keep in mind that in a world of information overload, your website must grab your visitor’s attention. Make it an inviting door to your business by avoiding these common website design mistakes: Excessively large graphics that make download time slow. Too many animations that confuse and overwhelm a user. The Blink Tag. It’s annoying! “Under […]
I don’t know what it is lately. I’ve seen so many typos, it blows my mind. The local newspaper (headlines, even – that came from the Associated Press!), marketing brochures, websites, signage, etc. When your information has multiple errors, your company’s credibility is lessened. Here are a few proofing tips to make sure your information […]