Websites That Work as Hard as You Do
You’ve built something worth sharing. But if your website isn’t building trust, attracting the right clients, or reflecting the quality of your services—it’s holding you back.
That’s where we come in.
At Kalamazoo Web Design, we craft websites that do more than just sit pretty. We build strategic, search-friendly, client-winning websites that earn trust fast and make it easy for visitors to take the next step.
We’re not here to hand off a generic build and disappear. We’re your long-term website partner—bringing clarity to the process and confidence to your brand.
A Quick Backstory (The Why Behind What We Do)
We’ve been doing this a while—since 2008, in fact. Originally launched as Small Business DESIGN Solutions, our mission was simple: help businesses show up online with confidence and credibility.
In 2019, we rebranded as Kalamazoo Web Design to reflect our deep focus on what we do best—custom websites that combine story, style, and strategy.
Over 400 websites later, we’ve refined a process that blends thoughtful design, clear messaging, and intentional structure. And we’re still just as obsessed with helping businesses look their best online.
Meet Kim Kopec – Founder & Lead Strategist
With 25+ years in marketing, design, and communications, Kim brings the winning combination of Story, Style, and Strategy to every site she builds.
She’s not just checking boxes or choosing templates—she’s thinking through every click, word, and impression so your website speaks clearly and converts confidently.
“There’s a lot that goes into a great website—design, messaging, UX, search, mobile optimization… I love pulling all those pieces together. But what I love most is seeing the confidence that clicks into place when my clients see their site come to life. That’s the best part.”
Supported by a Small-but-Mighty Team
While Kim personally leads every build, she works with a trusted group of freelancers when your project calls for extra hands. That includes:
- Web Developers
- Graphic Designers
- SEO Strategists
- Content Writers
- Social Media Consultants
- Digital Marketers
- Professional Photographers
You’ll get the full-picture support you need—without the overhead or confusion of a big agency.
What We Stand For
We believe you should start with what you need – a solid foundation and then take it from there. You don’t need a bloated agency or a bargain-bin site. You need a partner who’s committed to doing it right.
That’s why we insist on:
- Clear, honest communication
- Smart strategy over trendy noise
- Websites that feel aligned, look polished, and perform
If you’re ready for a website that reflects the value of what you offer—and helps the right people recognize it—we’re ready, too.
Let’s build a website you’re proud to share.