Kalamazoo Electrical Training Alliance Website Refresh
KETA’s DIY website had outgrown its purpose. The information wasn’t clear, the design didn’t reflect the credibility of the program, and the content wasn’t clearly explaining the program to future apprentices.
We partnered with Tony, the program director, to create a modernized, professional website that speaks directly to their audience. Our work included a brand strategy session, discovery, copywriting, custom WordPress design, and on-site SEO improvements. The result is a polished online presence with clear messaging, credibility, and easy editing tools for their team.
This project was especially rewarding to work on because KETA’s apprenticeship program is such a valuable pathway into the skilled trades. It offers future commercial electricians not just training, but mentorship and community support. I’m thrilled their new website finally reflects the strength of their program.
View the live site: KalamazooJATC.com
Working with Kim from Kalamazoo Web Design was a fantastic experience. Kim completely transformed our outdated website into a modern, user-friendly, and informative site that we’re really proud of.
What really set Kim apart was her dedicated approach. She took the time to fully immerse herself in our challenges and processes, and she truly understood our programs. This deep understanding allowed her to create a new website that was not only attractive but also perfectly tailored to our specific needs.
We highly recommend Kim for her expertise and easy-to-work-with style.
~ Tony Gaudio, Director
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